Job Description

Job Summary:

We are seeking an experienced Content Strategist to join our team. The ideal candidate will have a strong background in e-commerce, managing email marketing strategies, copywriting, and social media marketing strategies including engagement and CRM marketing management. Additionally, candidates must have experience working with HubSpot, Shopify, and knowledge of the home décor or home products industry. As an E-Commerce Content Strategist, you will develop and execute marketing campaigns to drive traffic, increase sales, and grow the company's customer base that includes four premium home décor brands.

Responsibilities:

• Develop and execute creative email marketing campaigns to engage customers and drive sales utilizing the HubSpot CRM platform.
• Monitor and report on campaign performance, providing recommendations for optimization and improvement.
• Perform A/B testing.
• Manage the company's HubSpot and Shopify accounts, including creating and managing campaigns and analyzing performance metrics.
• Ability to integrate and track email/social media platforms with Shopify/HubSpot and build out and test marketing campaigns.
• Develop and execute social media campaigns to increase brand awareness and drive sales.
• Engage with social media customer base.
• Review customer feedback to improve user experience.
• Assist in creating visual content for marketing campaigns on the company's website and social media channels.
• Conduct market research and analyze customer data to identify trends and opportunities.
• Project manage campaigns from start to finish, including coordinating with vendors and stakeholders to ensure timely execution and delivery.

Qualifications:

• Bachelor's degree in Marketing, Communication, Technology, Business, or a related field.
• 4+ years of experience in e-commerce marketing, including email marketing, social media, and copywriting and able to demonstrate significant conversion ROI
• 4+ years of demonstrated experience with HubSpot and Shopify.
• Experience in home products or related industries.
• Strong graphic design skills, including proficiency in Adobe Creative Suite.
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills. Copywriter Preferred. Writing samples required.
• Strong attention to detail and ability to work in a fast-paced environment.

If you are a creative thinker with a passion for e-commerce marketing and the skills and experience listed above, we encourage you to apply. We offer a competitive salary, benefits package, and opportunities for growth and advancement within the company.

Additional Qualifications:

• Demonstrated success in developing and executing content strategies that drive engagement, traffic, and sales.
• Proven ability to create compelling content for various channels, including email, social media, blog posts, and product descriptions.
• Experience in A/B testing and optimizing content for different segments of the customer base.
• Familiarity with SEO best practices and ability to optimize content for search engines.
• Experience in developing and executing influencer marketing campaigns.

Success in previous campaigns:

• Developed and executed an email marketing campaign that resulted in a 25% increase in email engagement and a 15% increase in sales M-O-M.
• Managed a social media campaign that increased Instagram followers by 10% and drove a 20% increase in website traffic.
• Developed and executed a content marketing strategy that led to a 30% increase in organic search traffic and a 10% increase in sales.
• Managed an influencer marketing campaign that led to a 15% increase in sales and a 20% increase in social media engagement.

If you have a proven track record of developing and executing successful content strategies that drive engagement, traffic, and sales, we encourage you to apply. We are looking for someone who can bring new ideas and approaches to our marketing efforts and help us continue to grow and succeed in the e-commerce space.

Job Type: Full-time

Pay: $65,000.00 - $75,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 10 hour shift
• 8 hour shift
• Monday to Friday

Ability to commute/relocate:

• Los Angeles, CA 90058: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Social media marketing: 4 years (Preferred)
• Writing skills: 4 years (Preferred)
• HubSpot/CRM: 3 years (Required)

Work Location: One location

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